How to Make Money Online With No Product Or Service Using Creative Advertising Techniques

Making money with no product or service is not a tenable idea, you may be thinking. Most people make money online by selling something such as an e-book, a service or a digital product. Others sell physical products such as cameras and mobile phones.

Logical business laws tell us that there is nothing for nothing. You need to give a customer something before they part with their money. No wonder, many find the idea that you can make money online with no product unbelievable. However, contrary to popular belief there are many ways to make money online with no product or service. How do you make money with no product?

The secret to make money with no product is to employ creative advertising techniques. Many marketers, even experienced ones, are letting money slip through their fingers by failing to exploit the full power of advertising. Advertisers are constantly searching for new ways to put their message across in order to improve their sales.

Websites such as ZangoCash.com offer an example of how it is possible to make money online using creative advertising techniques. You do not need a product or service. How does it work? Such websites offer money making opportunities to entertainment and content website owners by connecting them to clients who use their advertising networks.

You get paid every time a new visitor installs their advertising software on his/her computer. It is called pay per install. The catch is that a visitor has to install the advertising software in order to view all the content and entertainment on a particular network. This is truly creative advertising at its best. If a visitor does not wish to install the software he cannot see what he wants. The software is usually easy to install and remove and has no strings attached.

Beware though that installing software you do not know can hurt your computer. It is advisable to check out the reputation of the pay per install vendor before installing the software on your computer. Secondly, commissions paid usually vary from region to region, with the USA attracting the highest pay per install returns followed by Canada, UK and European Countries.

The amount paid for each region range from $0.50-0.75USD per install for the first 3,000 installs and is stepped up for installs over and above a certain threshold, say 3,000. Obviously, the more installs you generate the more money you make. Make sure to target the regions paying out the highest commissions.

The above is just one example of how you can harness the power of creative advertising and make money online with no product or service. Creative advertising is completely legal and is increasingly being exploited by savvy marketers to make money online. To benefit from creative advertising and make money online you usually need a money making website and targeted visitors or traffic. Make money online with no product or service by employing creative advertising.

Effective Advertising Techniques For Your Marketing Campaign

Marketing your products online can be tricky if you do not have a good grasp of the technicalities involved in it. There are different ways to go about generating the needed traffic for your site in order to boost sales and profits, but not all of these can be suitable to the type of business you are running. As such, it is important that you evaluate your company’s needs and employ the most effective advertising techniques in the market. Among all these techniques that you can use, it would be wise to consider using three of them in your advertising campaigns, and these are pay per click, text ads, and banner ads. Almost all businesses in the internet marketplace are utilizing one or all of these methods in order to attract as many potential customers as possible.

Pay per click or what is usually called PPC is one of the most effective and most popular advertising techniques to date. If you have just set up shop and are wondering how to start attracting customers, a PPC campaign is your best bet. As the term implies, pay per click advertising works in such as way that you are only required to pay for the number of clicks that you receive from your ads. The rates will vary depending on the amount that you bid for each click that you get. There is a number of pay per click campaigns that are currently being offered by different companies, with Google being the most popular.

If you want your pay per click campaign to be successful there are a few advertising techniques that you can keep in mind. For starters, make sure that you incorporate the most relevant keyword in your headline. You will certainly want potential customers to see your ad whenever they type the keyword or keywords for the product or service that you are trying to market. Aside from this, ensure that the link you provide is functional and that it will lead the potential customer back to your website.

Aside from pay per click or PPC, banner ads are also a great way to promote your business by means of advertising. Banner ads, in fact, can be a very effective means to provide your affiliates with the necessary tools to promote your business should you decide to take on affiliates in the future. Keep in mind though that you have to place these ads in relevant sites for you to get the attention of your target market. Aside from banner ads, text ads are also effective advertising techniques that you may want to incorporate in your overall marketing strategy. Similar to banner ads, a text ad campaign will be successful if you make it a point to place your advertisements in relevant sites, forums, and even social networking sites.

Advertising Techniques For 2012

Have you been spending money on Yellow Pages? Did you realise that they will not be printing from 2012 in Illinois and in many other States? The World has changed and new advertising techniques are being used to sell business services most notably Google local searches from mobiles.

When someone does a search for your business do they find it?
On your cellphone, Google ‘your business’ in ‘your area’ and other phrases people might key in looking for you. Do they see your business prominently displayed? If not, you should do something about this immediately.

When you look at your website on a cellphone, how does it look?
Can you view what you are selling and can people buy from your website from their cellphone? If not you should do something about this immediately.

Have you claimed your Google Place page yet?
Did you know Google display local search results differently? The results also display differently from PC and from mobile. Typically on mobile, you will see two or three AdWords ads displayed, under that a map and under that seven Google Place pages. Then you will see websites, directory sites and social network sites. Have you been asked for money to display an ad in one of these directory sites? If so, in future put the money into ensuring your Google Place page and website are optimised because that is what people will see when they search. AdWords onto mobile is also strongly recommended.

Where do you send people when advertising?
Another thing social media promoters will say is to send people to your Facebook page because people talk about you on social media. This is a myth! AYTM Market Research found that 57.8% of US Facebook users had not mentioned a brand in their status updates as of October 2011. You have spent money developing your website (and mobile website), you have spent money on SEO and AdWords, why send people to a Facebook page?

Despite all the ‘hype’ about social marketing, my habit and I’m sure the habit of most people is Googling from mobile not going to Facebook to ask friends!

Here is a list of most prominent advertising techniques being used today:

Googling
Googling from mobile
AdWords
AdWords onto mobiles
Using QR codes pointing to a mobile website
Using QR codes to capture information
Using texting effectively
Using SMS keywords to a standard rate text number for information purposes
Using SMS keywords for competition purposes
Using social media

On Black Friday in the USA in 2011, $80 million was spent by people from their mobiles and this figure is expected to treble by Black Friday 2012.

Will people be able to buy from you this way or are you going to continue losing business because you haven’t optimised your website to display properly on mobiles?

This article touches on mobile marketing but there are many advertising techniques that work using mobile, most innovative being augmented reality campaigns. When deciding where to spend an advertising budget your best return will come from mobile marketing.